北京同仁堂致歉

Core Viewpoint - Beijing Tongrentang Group expresses deep concern and regret over recent public attention regarding "Antarctic Krill Oil," and has initiated a zero-tolerance brand management action to address consumer rights violations [2]. Group 1: Immediate Actions Taken - A special task force has been dispatched to Sichuan to conduct a thorough investigation of the involved products [2]. - The company has ordered and is supervising the immediate removal of the implicated products from the market, ensuring compliance with regulatory requirements for consumer compensation [2]. - Legal actions will be pursued against Sichuan Health, Habao Pharmaceutical, and related e-commerce platforms for trademark infringement and misleading consumers [2]. Group 2: Brand Protection Measures - A comprehensive investigation into illegal and irregular brand usage across all levels of the group is being conducted [4]. - A brand cleanup initiative is underway to eliminate improper use of the "Tongrentang" name and ensure strict brand management [4]. - The company is standardizing the branding of authorized e-commerce stores to ensure the correct use of the "Tongrentang" double-dragon logo, guiding consumers to identify legitimate purchasing channels [4].