用手机拍摄鸿蒙盛典,是创新还是冒险?
36氪·2025-12-22 13:36

Core Viewpoint - The article discusses the significant shift in video production for large events, particularly the integration of vertical video formats into the overall production process, as exemplified by the "Hongmeng Star Light Festival" where Huawei's Mate 80 Pro Max played a crucial role in capturing vertical footage [2][6][20]. Group 1: Vertical Video Integration - The "Hongmeng Star Light Festival" marked a pioneering moment where vertical video was not treated as a supplementary output but was incorporated into the main production planning [14][24]. - The production process for vertical video involved setting up dedicated camera positions and designing directing logic, allowing for a seamless integration of mobile devices alongside traditional cameras [14][19]. - This shift reflects a broader change in content consumption habits, acknowledging that vertical video is a legitimate format that requires a stable production pathway in high-standard scenarios [21][24]. Group 2: Technical Considerations - The Huawei Mate 80 Pro Max was utilized as a primary filming device, with 13 units capturing footage that was directly integrated into the live broadcast system [17][20]. - The device's capabilities, such as high dynamic range and color accuracy, were optimized for the challenges of live event filming, ensuring consistent quality across different camera angles [19][20]. - The integration of the HarmonyOS allowed for stable connectivity and collaboration among multiple devices, making the Mate 80 Pro Max a reliable part of the production chain [19][20]. Group 3: User Experience and Consumption Habits - The article highlights a shift in user viewing habits, where audiences have adapted to consuming content on mobile devices, leading to a demand for production methods that align with these preferences [23][26]. - The vertical format enhances the relationship between the camera and the audience, making performers the focal point and aligning with the intuitive viewing experience on mobile screens [26][28]. - By addressing the production logic to accommodate vertical video, the festival reduced the adaptation costs for viewers, allowing them to engage with content in a familiar manner [28].