Baination(SZ:300291) 中国基金报·2025-12-25 14:58Core Viewpoint - Baina Qiancheng plans to acquire 100% of Zhonglian Century's shares through a combination of issuing shares and cash payments, with the stock resuming trading on December 26 [2][4][7] Group 1: Acquisition Details - The acquisition is expected to constitute a major asset restructuring and an associated transaction, but will not change the actual controller of the listed company [6] - The company will issue shares to no more than 35 specific investors to raise matching funds for the acquisition [4] Group 2: Business Expansion - Baina Qiancheng primarily engages in multi-format film and marketing businesses, including movies, series, short videos, and various entertainment formats, generating revenue through copyright sales and content marketing [9] - Zhonglian Century is a comprehensive digital marketing service provider, known for its self-developed marketing technology, and has expanded its services into finance and e-commerce [9] Group 3: Financial Performance - Zhonglian Century's projected revenues for 2023, 2024, and the first three quarters of 2025 are 736 million, 1.382 billion, and 1.003 billion yuan respectively, with net profits of 151 million, 177 million, and 177 million yuan [9] Group 4: Strategic Implications - The acquisition is expected to enhance Baina Qiancheng's marketing business layout, integrating into China's mainstream digital advertising and cloud computing ecosystem, thereby improving its competitive strength [10] - Following the acquisition, the company's total assets, net assets, operating income, and net profit are anticipated to increase, further strengthening its operational capabilities [10] Group 5: Management Changes - Recently, Baina Qiancheng underwent a leadership change, with the resignation of the former chairman and CEO, Fang Gang, and the election of Zhu Youyi as the new chairman and Li Qian as the new CEO [10]