Core Viewpoint - KEPLO aims to become the "Model 3 of the RV industry" by entering the mass market with its innovative range-extended trailers designed for the North American market [2][3]. Group 1: Company Overview - KEPLO, founded in 2023, has recently completed an angel financing round of 45 million RMB, backed by well-known investment institutions and family offices [3]. - The company's first product is a range-extended trailer RV, currently in mass production testing and market validation, with plans to launch and start pre-sales soon, aiming for official deliveries in the U.S. by Q3 2026 [3]. Group 2: Team Background - The founder, Lü Jiangtao, has a strong background in the automotive industry, having worked with Volkswagen, Daimler, and Li Auto, where he was responsible for overseas markets [5]. - The KEPLO team consists mainly of members from Li Auto, who were involved in the company's early development stages, as well as experienced executives and engineers from American RV companies like Airstream and Thor Industries [5]. Group 3: Market Opportunity - The U.S. RV market has a significant potential, with approximately 10 million RVs in use and an annual market size of about 30 billion USD (approximately 217.6 billion RMB) [6]. - Traditional RVs in the U.S. have not seen significant innovation, and the emerging electric RV companies face challenges due to local supply chain limitations and high costs [6]. Group 4: Product and Technology - KEPLO's range-extended technology aims to alleviate users' concerns about mileage and charging, particularly in remote areas where energy needs are critical [5][6]. - The company plans to price its first product around 80,000 USD, with a product line covering a range from 40,000 to 100,000 USD, leveraging China's rich supply chain and experience in electric vehicles [7].
独家丨智能房车 KEPLO 完成 4500 万天使轮融资,团队成员多来自理想汽车
晚点Auto·2025-12-26 02:54