100万辆并非梦!奇瑞商用车人才体系和组织文化如何支撑“1221”战略?
第一商用车网·2025-12-26 07:23

Core Viewpoint - Chery Commercial Vehicles aims to achieve a sales target of 1 million units and revenue of 200 billion by 2030, positioning itself as the leading brand in China's new energy commercial vehicle sector, supported by impressive growth metrics in 2025 [1][3]. Group 1: Strategic Goals - The "1221" strategy includes a goal to become the number one brand in China's new energy commercial vehicle market, emphasizing the importance of transformation in talent strategy and system construction [7]. - Chery Commercial Vehicles has set ambitious growth targets, with a projected 67% increase in sales, 86% in revenue, and 155% in exports by 2025 [1]. Group 2: Empowerment and Competitiveness - Chery Group's empowerment of the commercial vehicle sector is comprehensive, focusing on four key areas: technical capability, brand and market, supply chain system, and ecological system [5]. - The company has developed three core competitive advantages: product competitiveness, cost competitiveness, and innovation competitiveness, which are essential for its transformation into a global high-tech ecological group [6]. Group 3: Talent Strategy - Talent is viewed as the primary driving force for transformation, with a focus on a young, professional, international, and innovative talent philosophy [7][10]. - The company plans to expand its R&D team to over 2,500 by 2026, with a specific focus on enhancing capabilities in key technology areas [10]. Group 4: Innovation Systems - Chery has established a global innovation ecosystem comprising three core systems: technology innovation, cultural innovation, and management innovation [13]. - Management innovation includes process reform, digital transformation, and a flat organizational structure to enhance operational efficiency [13][15]. Group 5: Operational Value Enhancement - The company has integrated financial solutions to reduce costs and improve efficiency, such as a 15% reduction in financial costs for the heavy truck sector and a 50% increase in insurance efficiency for customers [14]. - Collaborative supply chain efforts have led to a 15% increase in production capacity utilization, showcasing the value of technology and digital integration [14].