2500元/月雇个总监级AI数字员工,贵吗?
克而瑞地产研究·2025-12-26 09:41

Core Viewpoint - A profound transformation in corporate structure is occurring in Silicon Valley, where AI agents are evolving from mere tools to autonomous colleagues, significantly impacting the real estate industry [1][3]. Group 1: AI Transformation in Real Estate - The real estate industry, characterized by high capital intensity and long decision chains, is becoming a breakthrough point for AI applications, with digital employees capable of performing tasks traditionally requiring multiple human roles [3][11]. - Deep Intelligence's "Kerry Digital Employee" has been recognized for its real industry value and scalable application capabilities, winning the "2025 Outstanding AI Product Award" [4]. - The introduction of digital employee teams, such as the "Gold Medal Case Field" team, showcases a collaborative approach to cover the entire process from market analysis to customer service in new housing projects [7][8]. Group 2: Cost Efficiency and Organizational Change - Traditional real estate marketing teams typically require 6-8 personnel with a monthly cost exceeding 150,000 yuan, while digital employees can cover the same functions for around 2,500 yuan, reducing labor costs by over 90% [11]. - The shift towards AI-native organizations emphasizes a model where human experts focus on high-value tasks while digital employees handle standardized, time-consuming tasks, creating a synergistic collaboration [11]. Group 3: Unique Industry Advantages - Deep Intelligence's AI solutions are tailored to the real estate sector, integrating industry knowledge, business processes, and proprietary data to create a specialized AI space that overcomes traditional barriers to high-end capabilities [13][16]. - The company has established four unique advantages: a vast structured database, a knowledge graph from unstructured documents, expert thinking encoding, and a stable multi-agent architecture for collaborative tasks [16]. Group 4: Broader Implications and Future Outlook - The trend of integrating digital employees is not limited to real estate; leading companies across various sectors are adopting similar strategies, with the AI digital human market in China projected to reach 4.12 billion yuan in 2024, growing by 85.3% [19]. - The future competitiveness of enterprises will depend on their ability to leverage top-tier professional capabilities through AI in a cost-effective and sustainable manner [20]. - The introduction of digital employees in real estate represents a significant opportunity for companies to break through the barriers of high-end capability scarcity, positioning them for success in the evolving market landscape [21].