为什么最赚钱的IT生意往往不起眼?
虎嗅APP·2025-12-31 11:37

Core Insights - Dell's financial report reveals that over 80% of its PC revenue in FY2024 comes from commercial machines, indicating that flashy gaming laptops are a minority in its product lineup [2] - In the current economic climate, consumer spending is tight, while the commercial sector is providing a rare source of stability for tech giants [3] - Companies prioritize stability and sustainability over flashy features, leading IT giants like Dell and HP to focus on the lucrative commercial business [4] Market Dynamics - The commercial sector has high entry barriers, making it difficult for new players to enter, which results in a natural oligopoly [7] - Customer stickiness is strong in the commercial business, as selling hardware is just the beginning; long-term maintenance, software licensing, and asset management follow [8] - The lock-in effect is significant, as once companies choose their IT systems, switching costs increase, leading to stable and sustainable cash flows [9] Evaluation Criteria - In the commercial market, safety and compliance take precedence over design and cutting-edge technology, with total cost of ownership (TCO) and predictability being key concerns [11] - The procurement decision-making process in commercial settings often prioritizes financial and operational metrics over user experience [16] - Trust is a critical factor in the commercial sector, and establishing a reliable relationship can lead to long-term growth [12] Huawei's Strategy - Huawei's "Huawei Qingyun" has made significant strides in the commercial sector, serving over 100,000 industry clients and implementing over 90 scenario-based solutions [14] - The company aims to balance cost, efficiency, and user experience by leveraging its consumer product capabilities in commercial settings [16][17] - Huawei's approach includes integrating AI and collaborative capabilities into commercial products, enhancing user experience while meeting compliance requirements [19] Brand Positioning - Huawei Qingyun has developed a unified brand expression, which is crucial for accelerating business growth in a market dominated by established players [21] - The company is positioned as a pioneer in the HarmonyOS commercial sector, providing not just hardware but also a sustainable value network through ecosystem collaboration [22] - The HarmonyOS enterprise version aims to provide a secure and controllable technology foundation for businesses, facilitating digital transformation across various industries [24] Future Outlook - The competition in the commercial sector will shift from merely providing durable or cheaper products to balancing organizational management security with employee efficiency [27] - Companies that can build resilient digital foundations for various industries will secure their place in the next decade of digitalization [27]