KWEICHOW MOUTAI(SH:600519) 财联社·2026-01-05 04:11Core Viewpoint - Guizhou Moutai is actively pursuing digital transformation by establishing a new subsidiary, Guizhou Aimaotai Digital Technology Co., Ltd., which focuses on various technological services and products [2]. Group 1: Company Developments - Guizhou Moutai has founded Guizhou Aimaotai Digital Technology Co., Ltd. with a registered capital of 600 million RMB, aiming to enhance its digital capabilities [2]. - The new company's business scope includes internet live streaming technology services, blockchain-related software and services, integrated circuit chip sales, and industrial internet data services [2][4]. Group 2: Shareholding Structure - Guizhou Aimaotai Digital Technology Co., Ltd. is wholly owned by Guizhou Moutai, indicating a strong commitment to its digital initiatives [4]. Group 3: Product Launch and Sales Strategy - Starting January 1, 2026, the iMoutai platform will limit the purchase of the 500ml Flying Moutai to 6 bottles per day per user, down from 12 bottles, reflecting a strategic adjustment to manage demand [5]. - The product, priced at 1499 RMB, sold out within 30 seconds of each release, demonstrating high consumer interest and demand [5].