受够了网红滤镜的6亿人，为何涌入高德？

Core Viewpoint - Gaode has evolved from a navigation tool to a life service hub, effectively answering the question of "where to go" rather than just "how to get there" [2][22] Group 1: Gaode's Transformation - The launch of the "Gaode Street Ranking 2026" marks a significant upgrade, introducing a dynamic ranking system based on user behavior and AI technology [2][19] - Within 100 days of its launch, the Gaode Street Ranking accumulated over 660 million users, with participating merchants seeing revenue growth of over 270% and order volume growth exceeding 330% [2][22] - The app's monthly active users increased by 46 million in a single month, reaching a total of 996 million [2] Group 2: User Engagement and Trust - The ranking system operates on a "real behavior" basis, where rankings are generated from actual user visits rather than paid promotions, enhancing its credibility [6][20] - The daily active users of the Street Ranking surpassed 70 million, indicating a shift in user habits towards relying on Gaode for real-time recommendations [6][20] - Users are now more inclined to explore local, authentic dining options rather than chasing trendy spots, reflecting a deeper trust in the platform [6][20] Group 3: Expanding Features and Personalization - The Street Ranking has expanded beyond dining to include various seasonal and regional activities, creating a dynamic ranking system that resonates with users' lifestyles [8][15] - The integration of social recommendations allows users to see ratings from friends and peers, enhancing the decision-making process [11][15] - The "My Ranking" feature enables users to create and share personalized lists, further enriching the platform's community aspect [15] Group 4: Bridging Online and Offline Experiences - The introduction of the "World Model" and "Flying Street View" aims to bridge the gap between online information and offline experiences, allowing users to visualize locations before visiting [17][19] - This immersive experience transforms decision-making from guesswork to informed choices, enhancing user confidence in their selections [19][20] - The combination of real behavior data and AI technology positions Gaode as a comprehensive life service platform, effectively connecting users with their real-world needs [23]