手机业务如何应对内存风险、AIot、电车、研发布局.....一文读懂小米高管在高盛电话会发言
硬AI·2026-01-07 15:35

Core Viewpoint - Xiaomi is focusing on increasing the average selling price of smartphones as a primary operational goal for 2026, while significantly boosting investments in artificial intelligence to transform its entire business line and setting an annual delivery target of 550,000 electric vehicles [1][3]. Group 1: Smartphone Business - Xiaomi's strategy to counter the unprecedented rise in memory chip costs involves increasing the average selling price (ASP) of its smartphones [5][6]. - The upcoming Xiaomi 17 Ultra will be priced 500-700 RMB higher than the Xiaomi 15 Ultra, reflecting the company's commitment to price increases [6]. - The company aims to improve its market share in China by 1 percentage point annually, emphasizing the strategic importance of the Chinese market for its premiumization strategy [8]. Group 2: AIoT Business - The AIoT segment is positioned as a profit stabilizer for Xiaomi, with expectations of approximately 20% year-on-year revenue growth in 2025 and a 2-2.5 percentage point expansion in gross margin [10]. - Xiaomi plans to increase the number of its retail stores from about 500 in 2025 to over 1,000 in 2026, while expanding product categories and exploring partnerships with cross-border e-commerce platforms [10][11]. - Currently, overseas AIoT revenue accounts for about 30% of total revenue, with the company viewing its overseas smartphone revenue (60%) as a long-term reference for AIoT business expansion [10]. Group 3: Electric Vehicle Business - Xiaomi has raised its 2026 delivery target for electric vehicles to 550,000, significantly higher than the previously set target of 410,000 for 2025 [13]. - The growth is driven by increased manufacturing capacity and consumer confidence in new vehicle models, including the SU7 and a new third model [14]. - The company aims to focus on the high-end electric vehicle market, which constitutes 50% of annual passenger car sales in China, while accounting for 80-90% of industry profits [15]. Group 4: R&D Investments - Xiaomi plans to invest 200 billion RMB in R&D from 2026 to 2030, focusing on AI, intelligent driving, and chip development [16]. - The company aims to leverage AI to empower its ecosystem and internal operations, with a significant portion of its code being AI-generated [17]. - Xiaomi has invested 135 billion RMB in the development of its XRING O1 chip over the past four years, with plans to enhance its self-developed smart electric vehicle chips [19][20].