Core Viewpoint - Xiaomi has successfully delivered its first customized service vehicle, the SU7 Ultra, marking a significant step in its automotive venture [1][2]. Group 1: Customized Service Launch - Xiaomi launched a customized service for its vehicles in September last year, offering 26 personalized configuration options across various dimensions including exterior, interior, and detail markings [2]. - The initial offering includes two high-end models, the Xiaomi YU7 Max and the Xiaomi SU7 Ultra, with a service deposit set at 80,000 yuan, and a limited release of 40 units per month for a one-year trial operation [2]. Group 2: Market Positioning - The customized service, previously associated with luxury vehicles priced in the millions, aims to make such personalization accessible to car owners in the 200,000 to 300,000 yuan range, as stated by Xiaomi's founder Lei Jun [2].
全国首台定制小米SU7 Ultra竞速红交付,很骚气