江淮/东风领衔 江铃/远程晋级 12月轻卡影响力榜单出炉 | 头条
第一商用车网·2026-01-11 13:20

Core Viewpoint - The "Light Truck First Influence Index" for December 2025 shows a total score of 1408, reflecting a 4.3% increase from November 2025 but a 2.3% decrease compared to December 2024 [1]. Group 1: Influence Index Rankings - The top three brands in the "Light Truck First Influence Index" for December 2025 are Jianghuai 1 Card (298 points), Dongfeng Light Truck (261 points), and FAW Jiefang Light Truck (206 points) [2][12]. - Jianghuai 1 Card maintains its position as the leader, while Jiangling Light Truck and YuTong Light Truck have improved their rankings to fifth and ninth, respectively [12][17]. Group 2: Key Events and Developments - December 2025 saw significant industry events, including annual meetings and product launches, contributing to the increase in the influence index [3][19]. - Jianghuai 1 Card's annual meeting highlighted its success in the new energy light truck sector, with sales of high-end models exceeding 20,000 units and a 20% increase in wide-body model sales [6]. - Dongfeng Light Truck's annual meeting focused on long-term development and improving operational quality [8]. - FAW Jiefang's global partner conference emphasized deepening global cooperation and enhancing brand narrative [9]. - China National Heavy Duty Truck launched two new models aimed at addressing operational cost and range anxiety issues [9][17]. - YuTong Light Truck delivered multiple new energy refrigerated trucks, showcasing its commitment to smart and efficient cold chain logistics [11][12]. Group 3: Market Trends and Insights - The overall market for light trucks is experiencing a transformation, with a focus on new energy vehicles and digital marketing strategies [6][19]. - The competitive landscape remains stable, with established brands maintaining their positions while new entrants and innovations are emerging [12][19].