海外432台+国内700台！哪家车企新年订单大爆发？

Core Viewpoint - Dongfeng Xiangyang Travel Vehicle Co., Ltd. (Dongfeng Xianglv) has shown strong momentum in its transformation and operational effectiveness, achieving significant sales growth in both domestic and overseas markets as it embarks on its new journey in 2026 [1][3]. Group 1: Sales Performance - In early 2026, Dongfeng Xianglv secured 332 light truck modification orders and 100 VAN vehicle modification orders from overseas markets [1]. - Domestic sales of original factory compartments are expected to exceed 700 units, representing a substantial year-on-year increase of 185% [1]. Group 2: Strategic Initiatives - Dongfeng Xianglv has implemented three core initiatives to solidify its development foundation and foster high-quality growth: 1. Focus on production and sales collaboration to create an efficient interactive ecosystem, ensuring order fulfillment and market adaptation through deepened partnerships [5]. 2. Shift from "passive response" to "proactive service" by engaging directly with large clients to provide customized one-stop solutions [6]. 3. Explore new channels and cultivate new growth drivers by actively engaging in the new energy sector and external ecological partnerships, including a "rent-to-sell" model [6]. Group 3: Market Positioning - The successful start of Dongfeng Xianglv not only lays a solid foundation for its annual development but also signals Dongfeng's proactive transformation efforts in the first year of the 14th Five-Year Plan, aiming to regain its position as a top player in the light commercial vehicle sector and achieve industry-leading status in new energy sales and brand value [8].