银行理财12月报 | 新发规模环比增长29%，最短持有期产品受追捧

Core Viewpoint - The bank wealth management market shows significant growth in new issuance and a stable performance in existing products, indicating a robust adaptation to the low-interest-rate environment [2][8]. Group 1: Wealth Management Market Overview - In December 2025, the new issuance scale of bank wealth management products increased by 29% month-on-month, reflecting heightened market activity [2]. - The shortest holding period products reached their highest issuance scale in four months, with 1-3 year products maintaining a stable share of around 50%, indicating a balance between liquidity demands and yield pursuits [2][8]. - The overall performance benchmark remains stable, showcasing the resilience of the wealth management system in a low-interest-rate environment [2]. Group 2: Existing Wealth Management Product Overview - As of December 2025, the total scale of bank wealth management products reached 163.36 trillion yuan, with fixed income + products continuing to dominate at over 50% of the total scale [4]. - The pure debt fixed income products grew steadily to 4.49 trillion yuan, benefiting from a declining interest rate environment [4][5]. - Cash management products stabilized at 6.24 trillion yuan, reflecting their role as liquidity management tools [5]. - Equity products showed slight fluctuations, with a scale of 100.73 billion yuan, indicating a cautious approach to equity market allocation [5]. Group 3: New Issuance Market Overview - The new issuance market for bank wealth management products from September to December 2025 exhibited a trend towards longer-term products, with 1-3 year products consistently occupying around 50% of the issuance [9][19]. - The total new issuance scale in December 2025 was 4631.76 billion yuan, with 1-3 year products accounting for 2322.84 billion yuan, marking the highest level in four months [10]. - The average performance benchmark across the market remained stable at 2.47%, with long-term products still offering higher yields [11][14]. Group 4: New Issuance Operational Model Changes - The new issuance market is predominantly led by closed-end products, which accounted for over 87% of the total issuance in December 2025 [15]. - The scale of shortest holding period products increased to 374.04 billion yuan, reflecting a shift towards optimizing liquidity and yield balance [15]. - Regularly open products saw a decrease in share, indicating a reduction in phase-based open demand [15]. Group 5: New Issuance Investment Nature Changes - The new issuance market is primarily composed of "fixed income +" and "pure debt fixed income" products, which together account for over 90% of the total issuance [16]. - In December 2025, the scale of fixed income + products was 3270.4 billion yuan, while pure debt fixed income products reached 1047.88 billion yuan, indicating a strong preference for low-risk investments [18]. - Equity products remained at a low share, reflecting a cautious stance towards equity market exposure [18].