做不到行业第一，该如何生存？

Core Insights - Companies that are not industry leaders should adopt differentiation or focus strategies to survive and thrive in the market [1] - Identifying a unique customer segment that is different from that of the industry leader is crucial for establishing a competitive advantage [1] - Providing specialized and targeted services to this unique customer group can enhance a company's market position [1] Summary by Sections - Differentiation Strategy - Companies must find ways to differentiate themselves from the industry leader to remain viable [1] - Focusing on unique customer needs and preferences is essential for creating a competitive edge [1] - Target Customer Segmentation - Identifying and serving a specific customer segment is often the starting point for many entrepreneurs [1] - Understanding the distinct characteristics of this segment can lead to better service offerings compared to the industry leader [1]