亚马逊CEO:关税推高商品价格
AmazonAmazon(US:AMZN) 第一财经·2026-01-21 11:14

Core Viewpoint - Amazon's CEO Andy Jassy indicated that the impact of U.S. tariff policies is reflected in rising prices on the platform, leading to a 3.4% drop in Amazon's stock price on January 20 [3][4]. Group 1: Price Increases and Inventory Management - Price increases are influenced by multiple factors, including the depletion of inventory that sellers had stocked up before tariff changes [6][8]. - Many third-party sellers had accumulated inventory to maintain low prices, but as this inventory is sold out, price increases are becoming unavoidable [6][8]. - The average selling price of Amazon retail goods did not significantly rise last year due to early procurement and inventory management by sellers [7]. Group 2: Factors Influencing Price Changes - Rising prices are also attributed to increases in raw material costs and currency fluctuations, with significant price hikes in materials like copper and aluminum [8]. - Sellers are adjusting prices based on current costs and exchange rates, with communication ongoing with customers regarding these changes [8]. Group 3: Seller Strategies and Market Dynamics - Sellers are adopting different strategies in response to rising costs, with some passing costs onto consumers while others absorb costs to stimulate demand [9][10]. - The competitive landscape influences pricing decisions, with standardized products often seeing sellers absorb costs to retain customers, while unique branded products can more easily pass costs to consumers [10]. Group 4: Consumer Behavior and Market Outlook - Consumer behavior is shifting, with some opting for cheaper products and discounts, while others are delaying purchases of non-essential items [11][12]. - A report from Deloitte indicated a 10% year-over-year decline in planned consumer spending for the fourth quarter, with expectations of reduced spending on retail goods and experiences [11]. - Despite fluctuations in the market, long-term demand remains, particularly in sectors where U.S. domestic production is insufficient [11].