COL(SZ:300364) 第一财经·2026-01-22 08:54Core Insights - The article discusses the evolution of Chinese enterprises in the context of globalization, comparing it to the Age of Exploration initiated by Columbus 500 years ago, highlighting three phases: raw materials export, product export, and the current phase of business model export [3][4]. Group 1: Business Model Export - The core of business model export is the replication and promotion of innovative business models globally, exemplified by platforms like Temu and TikTok, which not only export Chinese products but also a complete business logic [4]. - The short drama format, created by Chinese Online five years ago, compresses traditional TV episodes from 40-50 minutes to 1-3 minutes, catering to the fast-paced consumption habits of younger audiences. This innovation led to a monthly revenue of nearly 100 million yuan in 2022, attracting over 100,000 companies to enter the market [4][5]. Group 2: Market Growth and Future Prospects - By 2024, the Chinese short drama market is expected to exceed 50.5 billion yuan, surpassing the Chinese film market, which is projected to be over 40 billion yuan in the same year, demonstrating rapid growth in less than four years [4][5]. - The global short video market is anticipated to exceed 100 billion USD by 2024, with short dramas expected to surpass long-form content due to their innovative format and content density [5]. - The article emphasizes the role of artificial intelligence in upgrading the short drama industry, with AI technology significantly reducing production costs and time, making it possible to produce high-quality content more efficiently [5].