卖资产还债，东方雨虹自救

Core Viewpoint - The article discusses the asset disposal strategy of Dongfang Yuhong, highlighting the company's efforts to alleviate liquidity pressure and reduce debt levels during its transition period by selling various assets, including real estate and stocks [2][6][11]. Asset Disposal - Since the end of October 2025, Dongfang Yuhong has publicly announced the disposal of 70 properties, with a total transaction amount of 94 million yuan and an average asset disposal loss of 44.6% [6]. - The company has sold assets including residential, commercial, hotel, office properties, and parking spaces, with significant losses on many transactions, such as a 50% loss on two commercial properties sold for 23.13 million yuan [5][6]. - The total cash generated from asset disposals, including stock sales, amounts to 290 million yuan, resulting in a net loss of 35.42 million yuan [6]. Sources of Assets - The properties sold by Dongfang Yuhong primarily come from two sources: debt repayment properties and self-purchased properties. The latter includes assets acquired to maintain customer relationships and support inventory clearance [8]. - The company has received a total of 3.26 billion yuan in debt assets from various real estate companies, with over 75% being commercial properties [9]. Business Transformation - Dongfang Yuhong is undergoing a business transformation, increasing the revenue share from retail channels while maintaining its engineering channel position. The company is also expanding its overseas market presence in countries like the USA, Chile, and Malaysia [3][12]. - The company has initiated a strategic shift to diversify its operations, focusing on a second growth curve in mortar powder business and enhancing its digital capabilities across the supply chain [12][13]. Financial Performance - In 2025, Dongfang Yuhong reported a revenue of 20.6 billion yuan, a year-on-year decline of 5.1%, and a net profit of 790 million yuan, down 37.4% [13]. - The company's cash-to-maturity debt ratio stands at -46.6%, with a debt-to-asset ratio of 50.2%, indicating ongoing financial challenges [13].