Sales Performance - The dealership sold a total of 87 cars last month, with 23 units of the Magotan sold, accounting for approximately 26.4% of total sales [1] - Currently, there are 16 units of Magotan in stock, with 9 units of the 1.5T model and 7 units of the 2.0T model, all in black color [2] Customer Demographics - Two main customer types are interested in the Magotan: individual business owners and corporate executives aged 35-50, who value the brand's German heritage and practicality [4] - The second group consists of young professionals and civil servants around 30 years old, looking for a balance between technology and traditional driving experience [6] Competitive Analysis - The primary competitors for the Magotan are the Passat and Camry, with many customers comparing these models [11] - Some customers also consider electric vehicles like the Xiaomi SU7 and XPeng P7, but brand loyalty and family recommendations often sway them towards the Magotan [11] Configuration and Pricing - The most popular configurations are the 1.5T and 2.0T models, priced at ¥189,900 and ¥225,900 respectively, with black being the preferred color [13] - The 1.5T model with fewer features is less popular, even with a discount of ¥4,000, indicating customer preference for better-equipped versions [14] Financing Options - Financing is primarily through banks with a 3% annual interest rate for 60 months, and customers can receive a rebate of 5% to reduce the car price [16] - Detailed cost breakdowns for both financed and full payment options are provided, showing the total cost for the 2.0T model with financing is approximately ¥209,840 [16] Customer Feedback - Common complaints include the vehicle's infotainment system performance, which lags behind newer competitors, and changes in material quality, such as the switch from leather to synthetic steering wheels [17] - The absence of a 360-degree camera in the 2.0T model is also a point of contention among customers [18] Maintenance Costs - Maintenance costs for the 1.5T model are around ¥700, while the 2.0T model costs approximately ¥900 [20] - Recommended maintenance intervals are every 5,000 kilometers for non-synthetic oil and 10,000 kilometers for synthetic oil [21] Trade-In Incentives - The manufacturer is currently offering trade-in subsidies, with ¥10,000 for the 1.5T version and ¥5,000 for the 2.0T version [22]
迈腾B9:竞品有一半对比新能源,父子对同一台车想法截然相反
车fans·2026-02-03 00:31