Core Viewpoint - The January 2026 performance of the new energy vehicle market was relatively flat, but new forces in the industry showed better year-on-year performance compared to the overall market [3]. Group 1: January Delivery Data - Leap Motor delivered 32,059 vehicles in January, a year-on-year increase of 27.4% but a month-on-month decrease of 31.9% [2]. - Li Auto delivered 27,668 vehicles, down 7.5% year-on-year and down 37.5% month-on-month [7]. - NIO delivered 27,182 vehicles, marking a significant year-on-year increase of 96.1% but a month-on-month decrease of 14.2% [6]. - Zeekr delivered 23,852 vehicles, with a year-on-year increase of 99.7% and a month-on-month decrease of 9.3% [8]. - Xpeng delivered 20,011 vehicles, down 34.1% year-on-year and down 38.0% month-on-month [5]. - Xiaomi delivered over 39,000 vehicles in January [8]. Group 2: Market Performance Analysis - The total retail market for narrow passenger cars in January was approximately 1.8 million units, a month-on-month decrease of 20.4% but a slight year-on-year increase [3]. - The new energy vehicle retail market is expected to reach 800,000 units, with a penetration rate of 44.4% [3]. - The five sample new force car companies (excluding Xiaomi and Aion) delivered a total of 130,772 vehicles, a year-on-year increase of 17.5% but a month-on-month decrease of 28.0% [3]. Group 3: Company-Specific Insights - Leap Motor's growth is attributed to strong product offerings like the C10 and B01, with plans to launch new models in 2026 [4]. - Xpeng's delivery decline is noted, but the company plans to launch multiple new models in 2026 [5]. - NIO's delivery increase is supported by strong sales of the ES8 and new software updates enhancing user experience [6]. - Li Auto's stable sales are backed by the L series, with ongoing expansion in the charging infrastructure [7]. - Zeekr's growth is driven by the success of the 7X model and plans for new model launches [8]. Group 4: Industry Trends - The smart driving technology is accelerating, with companies like Xpeng and Huawei leading the charge in promoting intelligent driving features [9]. - The industry is expected to see a shift towards more affordable smart driving solutions, enhancing competitiveness against joint venture brands [9]. - The rise of intelligent capabilities is becoming a critical factor in competition among automakers, with a focus on autonomous driving and user acceptance [10].
新势力 | 1月:车市表现平淡 新势力同比表现好于行业【国联民生汽车 崔琰团队】