ChatGPT的第一块广告位，被谁买走了？OpenAI：别骂，我们这次所有底线都招了

Core Viewpoint - OpenAI has announced the introduction of advertisements in ChatGPT, primarily targeting free and low-cost subscription users, while ensuring that paid users do not see ads. The company aims to use ad revenue to support the infrastructure and operational costs of providing free services [2][11]. Group 1: Advertising Implementation - Ads will appear as "sponsored" links at the bottom of ChatGPT responses, but will not affect the content of the answers provided [2]. - Free users can opt out of ads by reducing their daily conversation limit, while Go subscription users cannot opt out [2]. - OpenAI expects that ad revenue will account for less than half of its total income in the long run, with additional revenue generated from integrated shopping features [3]. Group 2: User Perspective on Advertising - OpenAI's mission is to make AGI accessible to everyone, and advertising is seen as a natural choice to support this goal, especially with over 800 million users [5]. - The company has established high standards for advertising, ensuring that ads are independent of model responses, maintaining user privacy, and providing transparency and control over data usage [5][7]. Group 3: Frequency and Quality of Ads - Ads will only be displayed if they are deemed useful and relevant to users, with a conservative approach during the testing phase to minimize ad frequency [7]. - OpenAI emphasizes that the core business is built on trust, ensuring that user data is not shared with advertisers and that the quality of ads remains high [7][8]. Group 4: Competitive Landscape and Future Outlook - OpenAI's approach to advertising is distinct from competitors, as it aims to support free users while maintaining a commitment to quality and trust [8][11]. - Future advertising may evolve into more interactive formats, with AI potentially aggregating optimal discounts and product recommendations for users [9][13]. - Other companies, such as Adobe, have begun to announce their participation in ChatGPT advertising, indicating a potential shift in the advertising strategies of AI platforms [13][14].