2026年，钱从哪挣？

Core Viewpoint - The article discusses the importance of exploring international markets as a solution to domestic demand insufficiency faced by many companies in 2025, emphasizing the need for businesses to adapt and innovate in their strategies to survive and thrive in a competitive environment [2][5][6]. Group 1: Value Chain Going Abroad - Companies are encouraged to expand their value chains internationally, not just by exporting products but by relocating entire value chains, including branding, research and development, and business models to foreign markets [8][11]. - An example is provided with Miniso, which engages with its millions of private domain users to understand their preferences and rapidly implement changes [12][13]. Group 2: Collaborating with Industry Leaders - As the trend of value chain expansion abroad grows, industry leaders are beginning to venture into international markets, requiring a comprehensive integration of supply chain systems to succeed [14][15]. - Tesla's operations in Shanghai illustrate this, where a network of over a hundred upstream and downstream companies supports its manufacturing, showcasing the importance of supply chain collaboration for successful international expansion [18][20][21]. Group 3: Leveraging Unique Advantages - Companies are finding success in international markets by leveraging their unique advantages, such as cost efficiency and product innovation [23][25][27]. - For instance, a factory owner in Yiwu capitalizes on the higher prices of products abroad, while a company like Mech-Mind Robotics enhances its industrial robots with advanced technology to perform complex tasks [26][28]. Group 4: Building Long-Term Trust - The article highlights the importance of establishing long-term trust within communities, using the example of a local business that prioritizes employee welfare and customer service, leading to a loyal customer base [30][34][36]. Group 5: Meeting Evolving Consumer Needs - There is a shift in consumer behavior towards seeking better experiences, with examples of services like travel photography gaining popularity among consumers who previously may not have recognized their desire for such experiences [38][39][42]. - The article suggests that businesses should focus on creating scenarios that fulfill these evolving consumer aspirations, as opportunities lie in understanding and catering to these new demands [45][46].