2026年，钱从哪挣？

Core Insights - The article discusses the importance of exploring international markets as a solution to domestic demand shortages faced by many companies in 2025 [5][6][8] - It emphasizes the need for companies to adapt their strategies, including moving entire value chains overseas, collaborating with industry leaders, and leveraging unique advantages to succeed in global markets [11][14][23] Group 1: Value Chain Expansion - Companies are encouraged to move their entire value chain overseas, not just export products, as exemplified by Miniso's approach [10][11] - Engaging with private domain users to understand their preferences can lead to rapid product development and brand establishment in foreign markets [12][13] Group 2: Collaboration with Industry Leaders - Many industry leaders are beginning to expand internationally, but successful expansion requires integrating complex supply chain systems [14][15] - Tesla's operations in Shanghai illustrate the importance of local supply chain collaboration, which is essential for replicating success in new markets [18][20][21] Group 3: Leveraging Unique Advantages - Companies can find success in international markets by utilizing their unique advantages, such as cost or product innovation [24][27] - For instance, a factory owner in Yiwu can double their product prices on cross-border platforms, showcasing a cost advantage [25][26] Group 4: Building Long-term Trust - Establishing long-term trust with customers is crucial, as demonstrated by the story of Pang Donglai, who prioritizes employee welfare and customer service [31][34][36] - This trust leads to repeat business and a strong brand reputation, as customers associate quality with the brand [36] Group 5: Meeting Evolving Consumer Needs - The article highlights a shift in consumer behavior towards seeking better experiences, even in a context of consumption downgrade [38][39] - Companies can create demand by introducing innovative services that resonate with consumers' desires for improved experiences, such as travel photography services for retirees [40][42]