We want to move on to the ETF market. We're tracking ETF flows for the year that are now over $645 billion. We're also tracking the moves above and below the 30-day moving averages for the popular index funds, the spy and the triple Q's.So this week, we saw volumes trend below the 30-day moving average as the indexes hit record highs, the EyesShares US equity factor rotation ETF, ticker DYNF. That's all the top inflows this week. So take a look.This is an ETF that's actively managed, combining large cap, sm ...

Group 1 - Elevance Health, Inc. (NYSE: ELV) is rated as a Buy despite the severe impact on the healthcare plan providers industry, indicating a contrarian investment stance [1] - The industry has experienced deterioration in market prices, public opinion, and financial results, particularly affecting Elevance [1] - The investment approaches mentioned include GARP (Growth at a Reasonable Price), Value, and Growth, with a focus on insider buying and buybacks, as well as technical analysis tools like Elliott Wave and EMA crossovers [1]

Market Trends & Consumer Behavior - Consumers are focused on value and accessible pricing, especially for back-to-school and fall apparel [2][3][16][17][18] - Consumers are not engaging in significant forward buying or front-loading of apparel purchases [8] - Baggy and relaxed silhouettes are currently popular fashion trends [13][14] Company Strategy & Performance - The company is focused on providing fashion, style, and quality at accessible prices across brands like JCPenney, Eddie Bauer, Lucky Brand, Nautica, Aeropostale, and Brooks Brothers [3] - The company is offering pre-tariff pricing on essential back-to-school items like uniforms, denim, t-shirts, and backpacks, matching last year's prices [4][5] - JCPenney is offering kids' haircuts for $12, matching last year's pricing, and expects to give over 100,000 haircuts [6] - Aeropostale is focused on the 13-18 year old demographic and experiencing positive growth [19][20] - JCPenney experienced a 6% increase in customer traffic growth last quarter [18] Supply Chain & Sourcing - The company sources from a large number of countries of origin [10] - Sourcing teams aim to secure the best prices for consumers, considering the tariff environment, by leveraging the combined volume across brands [11]

Solana Ecosystem & NFT Market - BoDoggos minted when Solana was at $15, indicating early-stage investment in the Solana ecosystem [1] - Solana's ecosystem has grown massively since BoDoggos' inception, but the community unity has shifted towards memecoins [1] - The company aims to bring back the "SOL bull energy" and underdog spirit to the Solana community [1] - The company is building an "NFT treasury company" to buy BoDoggos off the floor [1] Business Strategy & Partnerships - The company has built a media company with sustainable revenue and partnerships [1] - The company tried various methods to drive value to BoDoggos holders, including merch, animations, and Giphy [1] - The company has existing infrastructure for brand activations [1] Investment Opportunity - BoDoggos are presented as a potentially good investment for those bullish on the team, Solana, and NFTs [1]

Market Outlook & Investment Strategy - The firm suggests rotating into value and small-cap stocks, as they have underperformed in the first half of the year [5] - The firm is at target for large-cap stocks but overweight in small-cap and non-US equities, believing there is better value in these areas for the second half of the year [6] - The firm has been bullish on Japan for a number of years due to strong improvements in corporate governance and better returns for shareholders [7] Currency & Economic Factors - The dollar index was down 11% in the first half of the year, marking its worst performance since 1973 [7] - The firm anticipates potential dollar weakness, especially if the Federal Reserve reduces rates by 100 basis points over the next year [8][9] - A softening dollar is seen as a reason to be overweight in developed markets outside the US [10] - Fiscal stimulus in Europe, particularly in Germany, is expected to be beneficial [6] Sector Analysis - There was a rotation out of higher multiple sectors like tech and AI into lower multiple sectors like consumer discretionary [2] - Financials are favored due to the prospect of less stringent regulation and potential capital returns [15][16] - The firm believes that progrowth policies and less regulation will benefit small and mid-cap companies more significantly [13] Risk Factors - Headline risk related to tariffs, particularly with Japan and China, remains a concern [16][17][18]

Consumer Behavior & Preferences - 53% of Americans plan to pay for travel lodging this summer [1] - Travelers are laser-focused on value, not necessarily the cheapest stays [2] - Travelers choose hotels when traveling solo and private vacation homes (via Vrbo) when traveling with family or groups [3][4] Hotel Pricing & Value - Hotel prices in the US are slightly down this summer compared to last summer, with some popular destinations like San Francisco, Atlanta, and Austin, Texas, experiencing almost a 10% decrease [4] - Internationally, hotel prices are slightly up but generally lower than in the US [5] - Hotelscom's hotel price index uses "margarita math" (barometer) to correlate the cost of poolside cocktails with hotel room rates, indicating that Nashville offers the best value for poolside drinks, about $5 less than in LA [5][6] Loyalty Programs & Perks - Loyalty programs are key to saving, offering not only lower rates but also perks such as food and beverage credits ($250), wine upon check-in, and discounts on spa services (e.g., 20% off at the Godfrey Hotel in Chicago) [7][8] - Hotelscom's loyalty currency, "one key cash," can be used for immediate or future luxury hotel stays [9]

Core Viewpoint - Goodyear's shares have declined approximately 1.7% since the last earnings report, underperforming the S&P 500, raising questions about the potential for a breakout or continued negative trend leading up to the next earnings release [1] Estimates Movement - Estimates for Goodyear have trended downward over the past month, with the consensus estimate shifting down by 22.54% [2] VGM Scores - Goodyear currently holds a poor Growth Score of F and a similar score for momentum, but it has an A grade for value, placing it in the top quintile for this investment strategy. The overall aggregate VGM Score is C, which is relevant for investors not focused on a single strategy [3] Outlook - The downward trend in estimates indicates a negative shift, with Goodyear holding a Zacks Rank of 3 (Hold). An in-line return is expected from the stock in the upcoming months [4]

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Financial Data and Key Metrics Changes - The company has adjusted its top line estimate for the year, reflecting a demand outlook that aligns with category dynamics and consumer behavior [14][15] - Gross margin contraction is expected in the second quarter, with a stabilization anticipated in the back half of the year [16][40] Business Line Data and Key Metrics Changes - The company is experiencing a rapid acceleration in consumer interest in health and wellness brands within the ready-to-eat cereal category, indicating a positive trend for the business [7][12] - The Kashi relaunch and campaigns across mainstream brands are part of the strategy to capitalize on this trend [9][12] Market Data and Key Metrics Changes - In the U.S., there has been a sequential improvement of about 80 basis points in both sales and volume, indicating a stable backdrop for executing the company's strategy [20][21] - The company is focusing on a stable top line growth of minus 1% to plus 1%, which is essential for delivering long-term margin growth [22] Company Strategy and Development Direction - The company is committed to a strategic reallocation of investments to enhance returns and align with consumer preferences, particularly in health and wellness [28][30] - The long-term guidance includes a target of 500 basis points of EBITDA margin expansion by the end of 2026, primarily through gross margin improvements [42][47] Management's Comments on Operating Environment and Future Outlook - Management acknowledges the challenges in the current operating environment but expresses confidence in the strategic priorities and actions being taken to drive business value [65] - The company believes that the current consumer sentiment, focusing on value and health, presents a long-term tailwind for the cereal category [54] Other Important Information - The company is enhancing its marketing strategies and product offerings, including a multi-brand fiber campaign and the relaunch of Special K products [58][59] - There is an ongoing effort to optimize the cost structure and enhance efficiencies in distribution and manufacturing [48][49] Q&A Session Summary Question: What drove the recent acceleration in consumer interest in health and wellness brands? - Management believes the acceleration is a continuation of a trend, driven by consumer focus on value and health, and they are prepared to capitalize on this [11][12] Question: What is the expected gross margin contraction in the second quarter? - Management indicated that the largest impact will be in Q2 as they adjust their manufacturing plan, with expectations for stabilization in the back half of the year [15][16] Question: How does the company define a stable backdrop for sales growth? - The company sees the current category performance as consistent with planning assumptions, allowing for stable top line growth in the range of minus 1% to plus 1% [20][22] Question: How confident is the company in returning to market share performance in line with the category? - Management stated that improvements will be sequential throughout the year, with distribution gains and strategic investments expected to contribute positively [33][35] Question: What is the plan for Special K to stabilize its performance? - Management is focusing on stronger health claims and product relaunches to leverage the brand's health credentials and respond to consumer trends [56][58] Question: How will the company respond to emerging protein-forward brands? - Management indicated a dual approach of enhancing existing brand marketing while also considering acquisitions of smaller brands [60][62]