Core Insights - The article discusses the economic influence of Gen Z and millennials, highlighting their consumption trends and preferences, which are shifting the market dynamics [3][5][14] - It also emphasizes the current favorable conditions for home buyers, particularly in mid-October, as a prime time to purchase homes due to lower competition and better pricing [28][29][40] Group 1: Economic Influence of Gen Z and Millennials - Gen Z and millennials represent nearly 48% of the global population, making their consumption trends crucial for investors [5] - This demographic is increasingly focused on value-based shopping, favoring non-branded local brands over luxury items [6][10] - They are digital natives, engaging primarily in e-commerce and digital experiences rather than traditional retail [7][11] - Their investment preferences are shifting towards digital assets like bitcoin, contrasting with older generations' preference for gold [12][14] Group 2: Housing Market Trends - The week of October 12th to 18th is identified as the best time to buy a home, with more listings and less competition [28][29] - Buyers can expect to save approximately $15,000 compared to peak prices seen in the summer, which averaged around $440,000 [34] - The housing market is experiencing a seasonal slowdown, but lower mortgage rates are expected to stimulate activity in the fall [40][41] - Current mortgage rates are below 6.5%, providing additional relief for potential buyers [41][42]