企业与员工沟通
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不是俞敏洪“南极来信”登味足 而是时代情绪变了
Nan Fang Du Shi Bao· 2025-11-20 23:58
Core Viewpoint - New Oriental's founder Yu Minhong's recent letter from Antarctica, themed "Perseverance in Ice and Snow," reflects on the company's journey and future aspirations, but it has sparked criticism for being out of touch with employees' realities [1][2] Group 1: Company Aspirations and Employee Sentiment - Yu Minhong envisions New Oriental as a "sower of hope," with Oriental Selection representing "the conscience of merchants," and New Oriental Culture and Tourism aiming to "help more people carry the world in their hearts" [1] - The letter, filled with idealistic sentiments, did not resonate as expected with employees, leading to mockery and criticism, highlighting a disconnect between management's vision and employees' current struggles [1][2] - Employees are facing significant pressures related to performance and personal finances, contrasting sharply with the founder's idealistic declarations from a luxurious location [2] Group 2: Communication and Management Challenges - The core issue is not the founder's presence in Antarctica during a challenging transformation but rather the need for effective communication between management and employees [2][3] - Employees desire discussions on how the company will address challenges and support their career development, rather than abstract idealistic statements [2] - There is a need for management to understand and respond to employees' real challenges, shifting focus from "I" to "we" to foster a more inclusive dialogue [3]