Core Viewpoint - The article highlights a drug prevention campaign conducted by the police in Sheyang County, Yancheng City, focusing on educating the public about drug awareness and safety during the Chinese New Year celebrations [1][3]. Group 1: Campaign Overview - The campaign, titled "Safe New Year, Healthy No Drugs," took place from February 9 to 14, targeting densely populated areas such as shopping malls and rural markets [1]. - The initiative aimed to deliver anti-drug knowledge to the community and promote safety during the festive season [1]. Group 2: Educational Efforts - The promotional team utilized various methods including banners, display boards, brochures, and on-site explanations to educate the public about drug laws and the dangers of traditional and new types of drugs [3]. - Specific attention was given to warning the public about disguised drugs like "milk tea cups," "jumping candy," and "e-cigarettes," encouraging vigilance against drug-related temptations [3][5]. Group 3: Target Audience and Engagement - The campaign strategically focused on urban shopping areas for city residents and rural markets for returning individuals, elderly groups, and youth, aiming to raise awareness and resistance against drug use [5]. - Consultation points were established to address public inquiries and promote the concept of a "healthy life, drug-free" [5]. Group 4: Future Plans - The police department plans to maintain a focus on holiday safety and continue regular drug prevention campaigns and risk assessments to ensure a safe and harmonious New Year for the community [5].