"银发经济涉及面广、产业链长、业态多元、潜力巨大。"美团易生活业务部负责人表示，将通过数字化 工具助力服务标准化、流程规范化，推动建立可持续的养老服务消费模式，让更多老年人享受到高质 量、多元化、便捷可及的养老服务。 【新闻快讯】 转自：中国质量报 本报讯 （记者贾润梅）记者近日从美团获悉，美团平台数据显示，养老服务需求快速增长，其中照护 类服务意向用户同比增长78%，交易规模增长超200%；"老人助浴"搜索量同比增长120%，相关订单量 增长超85%。政策引导与市场需求形成合力，为养老服务数字化发展创造了有利环境。 根据民政部数据，截至2025年底，我国养老机构已达4.17万家，从业人员达72.2万人，同比增长 12.2%。近年来，老年人的养老服务需求日益呈现多元且迫切的趋势。为积极应对人口老龄化，提升全 社会对养老服务的认知度和接受度，以美团为代表的互联网平台正加速养老服务线上化布局，通过数字 化手段助推养老服务供给侧创新与需求侧匹配，为银发经济发展开辟新路径。 据了解，在政策与市场双轮驱动下，美团积极推动养老服务机构线上化进程，通过为备案机构提供流量 扶持、成本优惠、平台补贴等一揽子扶持政策，助力传统养 ...

Core Insights - Beijing Elderly Service Network has facilitated over 18 million meal orders for the elderly since its launch, providing a convenient online reservation system for meal services [1][2] - The platform serves as a comprehensive portal for elderly care, aggregating information from over 610 elderly care institutions, more than 1,400 community service stations, 100 regional service centers, and nearly 3,000 meal service points [1] - The website prioritizes essential services such as home care, institutional care, meal assistance, and online administrative services, making them easily accessible on the homepage [1] Service Features - The platform offers quick search and appointment features for high-demand home care services, including disability care, home bathing assistance, medical accompaniment, and nursing supplies [1] - Detailed information about meal service points is available, including addresses, contact details, operating hours, menu items, and prices, allowing elderly users to compare options conveniently [1] - A unified meal service entry point has been developed, utilizing WeChat mini-programs to help users locate nearby meal service points [1] Additional Functionalities - The platform includes supplementary features such as an elderly care map, rental services for age-friendly products and aids, online administrative services, intelligent customer service, and public information [1] - These functionalities aim to assist elderly individuals in finding services, institutions, and policies efficiently, while also supporting market participants in resource and talent acquisition [1]