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永辉超市“胖改店”再落子,亮相广州正佳广场
Xin Lang Cai Jing· 2026-01-30 10:52
Core Insights - Yonghui Supermarket has officially opened its Guangzhou Zhengjia Plaza store, marking the eighth location in the city and indicating an accelerated expansion phase in the South China market [1][2] - The Zhengjia Plaza store is situated in the core area of the Tianhe business district, which is a national AAAA-level tourist attraction and a cultural and commercial complex, expected to attract over 50 million visitors in 2024 [1] - On the first day of the New Year holiday, the store recorded a single-day foot traffic exceeding 280,000 [1] Company Strategy - Yonghui Supermarket aims to appeal to younger consumers with modern products and immersive experiences, positioning the Zhengjia Plaza store as a preferred destination for families to purchase New Year goods and as a reliable neighborhood store for daily quality living [2]