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认证赋能提品质,打造“南通精品家纺”品牌集群
Yang Zi Wan Bao Wang· 2025-11-28 07:57
Core Insights - The article discusses the certification of high-quality home textile products in Nantong, highlighting the importance of quality in a cooling market [2][5][6] - Nantong's market regulatory department has established a "Nantong Boutique Home Textile" standard system to promote high-end brands and quality products [1][4] Group 1: Certification and Standards - The "Nantong Boutique Home Textile" certification has specific high standards that exceed national requirements, ensuring product quality [2][3] - Two local standards for "Nantong Boutique Home Textile" have been published to enhance product quality across major categories like cotton bedding and down comforters [4][6] Group 2: Market Dynamics and Brand Development - Despite a cooling market, companies like Jinbo Home Textile maintain a stable network of over 400 distributors, emphasizing the importance of quality [2][5] - The Nantong government is focused on brand building and quality improvement, aiming to create competitive and culturally rich brands [5][6] Group 3: Future Directions - Nantong's market regulatory authority plans to expand the range of certified products and develop new standards to further enhance the home textile industry [6]