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四川省政协委员建言“四川故事”的国际传播之路
Zhong Guo Xin Wen Wang· 2026-02-02 09:31
Core Viewpoint - The Sichuan Provincial Political Consultative Conference emphasizes the need to effectively communicate "Sichuan stories" internationally, moving beyond mere recognition of the giant panda to a deeper appreciation of Sichuan's lifestyle and culture [1]. Group 1: Cultural Heritage and Technology - The revitalization of cultural heritage is essential, utilizing modern technology to bring history to life, such as through AR experiences of the Sanxingdui bronze tree and Sichuan opera performances abroad [1][3]. - Digital tourism development is crucial for creating immersive experiences, allowing global audiences to virtually explore attractions like Jiuzhaigou and enjoy Sichuan's culinary delights through innovative technology [3]. Group 2: Creative IP and Contemporary Culture - Promoting creative intellectual property (IP) is vital for establishing contemporary cultural symbols of Sichuan, leveraging its rich cultural resources and contemporary creativity in film, music, animation, and design [3][4]. - The concept of "sharing Sichuan's lifestyle" is highlighted, aiming to convey the philosophy of balance and enjoyment through various media formats, making the idea of "ease" a globally appealing lifestyle [3]. Group 3: International Collaboration - Strengthening international cooperation is recommended, inviting global teams to document and explore Sichuan's culture, thereby allowing the world to narrate "Sichuan stories" and appreciate its aesthetic of life [4].