Financial Data and Key Metrics Changes - Total revenues increased by 38.3% year-over-year, reaching 18.8 billion pesos [7][9] - Same store sales grew by 17.7%, compared to 10.7% in the same quarter last year [7][9] - EBITDA increased by 22.5% to 844 million pesos, with a potential increase of 32% when excluding non-cash share-based payment expenses [7][15] Business Line Data and Key Metrics Changes - The company opened 142 net new stores in Q2, bringing the total to 3,031 stores [6] - In the first half of the year, 259 stores were opened compared to 215 in the same period last year [8] - On a twelve-month basis, 528 stores were opened versus 460 in the previous twelve months [9] Market Data and Key Metrics Changes - The company continues to be one of the fastest-growing retailers in Mexico and possibly globally [9] - Cash flow generated by operating activities reached 1.9 billion pesos, a 56% increase compared to 2024 [8] Company Strategy and Development Direction - The company is focused on accelerating store openings and investing in new regions, with plans to open four new distribution centers in the second half of the year [6][19] - The management emphasizes a value proposition that continuously improves product quality, price, and assortment to drive customer traffic [23][24] Management Comments on Operating Environment and Future Outlook - Management remains cautiously optimistic about sustaining same store sales growth, with no immediate signs of moderation [87] - The company plans to continue its growth strategy, focusing on internal funding from increasing cash flows [19][90] Other Important Information - The company has a net local cash position of approximately 1.1 billion pesos and a cash position of $150 million from IPO funds [8] - The management team has been expanded with new members to enhance operational capabilities [5] Q&A Session Summary Question: What do you attribute the acceleration in same store sales to? - Management attributes the acceleration to an improved value proposition, leading to increased customer traffic and higher ticket sizes [23][24] Question: How are the meat and produce pilots developing? - Management is cautiously optimistic about the pilots but emphasizes that they are still in the testing phase and not yet impacting overall sales [26][28] Question: What are the implications of opening new regions? - Management stated that opening new regions is done strategically to mitigate risks and ensure efficient logistics, with no significant changes in ramp-up times expected [34][36] Question: How is private label penetration evolving? - Management noted a significant increase in private label penetration, which is a key driver of same store sales growth [45] Question: What is the outlook for gross margin pressure? - Management acknowledged gross margin pressure due to new regional expansions but expects to grow into these expenses as sales materialize [70][73] Question: Is there a plan for marketing to increase brand awareness? - Management indicated that word-of-mouth and social media have been effective marketing tools, but formal marketing spending is not currently prioritized [88][90] Question: How are private label suppliers keeping up with expansion? - Management confirmed that suppliers are being managed long-term to ensure they can meet the growing demand as the company expands [96] Question: What will happen to management compensation after the 2024 equity incentive plan ends? - Management stated that equity-linked compensation will continue to be a key strategy for attracting and retaining talent [101][102]