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Don't Buy Sirius XM Stock Until This Big Thing Happens
The Motley Fool· 2025-11-24 11:15
Core Viewpoint - Sirius XM's shares have significantly declined by 67% over the past five years, indicating a troubling trend for the satellite radio operator [1]. Subscriber Growth - The company must focus on consistently growing its subscriber base, which has been a challenge, as it reported 31.2 million self-pay subscribers at the end of Q3, down from 31.5 million a year prior [3][4]. - The decline in subscribers over the last three years has pressured revenue, highlighting the need for greater customer adoption [4]. Competitive Landscape - Sirius XM appears to be struggling against technological advancements, as faster internet and digital streaming platforms from competitors like Apple, Alphabet, and Spotify have made satellite radio less appealing [5]. Financial Performance - Despite growth challenges, Sirius XM generates a significant portion of its revenue from predictable subscription models rather than cyclical advertising, which may appeal to investors [7]. - The company reported a 176% year-over-year increase in free cash flow, reaching $257 million in Q3, with expectations of $1.5 billion in free cash flow by 2027 [8]. Investment Sentiment - The ownership of 37% of Sirius XM's shares by Berkshire Hathaway, led by Warren Buffett, may instill confidence among investors due to the company's strong cash profits and attractive forward price-to-earnings ratio of 6.9 [9]. - The dividend yield stands at 5.24%, which could attract income-focused investors [9].