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“茉莉花开”县区巡演正在火热进行中 已覆盖线上线下观众超77万人次“文化大餐”打包送到群众家门口
Xin Hua Ri Bao· 2025-07-09 23:32
Core Insights - The "Jasmine Blossom: Enjoying Great Performances at Your Doorstep" initiative aims to enhance cultural accessibility by bringing high-quality stage performances to local communities across Jiangsu province [1][2][3] Group 1: Event Overview - The initiative was launched by the Jiangsu Provincial Department of Culture and Tourism and will run for one year, featuring excellent stage and folk art performances [1] - By the end of June, 43 performances were held across 13 cities, with over 770,000 viewers reached through both live and online formats [1] - In July, performances will continue in 13 additional counties and cities, showcasing the extensive preparation involved in each event [1][2] Group 2: Collaborative Approach - The initiative shifts from individual performances to a collaborative model involving five leading cultural organizations, integrating over ten art forms [2] - The Jiangsu Huai Opera Troupe is responsible for performances in 20 counties, emphasizing a unified cultural delivery to local audiences [2] Group 3: Program Customization - A diverse "cultural resource library" was created by collecting programs from over 40 local art groups, ensuring a rich variety of performances tailored to local tastes [3][5] - Each performance typically lasts 90 minutes and includes around ten different types of acts, with flexibility for local requests to enhance audience engagement [5] Group 4: Quality and Engagement - The initiative prioritizes high-quality performances, blending traditional and modern elements to appeal to a broad audience [4][6] - Interactive elements, such as local performances and audience participation, have been incorporated to enhance the experience and foster community connection [7][8] Group 5: Cultural Impact - The program aims not only to entertain but also to elevate aesthetic appreciation and cultural understanding among diverse audience demographics [6][9] - The initiative has been described as a cultural "super league," promoting collaboration among various cultural entities and enhancing the overall cultural landscape in Jiangsu [8][9]