Core Insights - The 2025 Tianfu Book Fair showcased over 800,000 types of books and hosted more than 1,200 cultural activities, achieving a total sales volume of 1.09 billion yuan for books and cultural products, and 3.05 billion yuan for library supply and construction transactions, attracting over 63 million visitors both online and offline [3][11][12] Group 1: Cultural Impact - The event emphasized cultural inclusivity and resource aggregation, with the Sichuan Book Fair Committee distributing 15 million yuan in vouchers, stimulating 73 million yuan in cultural consumption [5] - The fair featured a special area for the "Truth Light" exhibition showcasing the Party's innovative theoretical publications, and a nationwide reading initiative reached over 66,000 rural children [5][6] - The fair's international collaboration with the Frankfurt Book Fair allowed for the display of "2024 Germany's Most Beautiful Books," enhancing global cultural exchange [6][7] Group 2: Industry Engagement - The 13th National Library Supply and Construction Trade Fair attracted nearly 600 publishing units, with significant participation from major publishers like China Publishing Group and Shandong Publishing Group, resulting in a total transaction volume of 3.05 billion yuan [6][11] - The fair's growing industry influence has made it a preferred venue for various industry events, reflecting its status as a key hub for publishing and cultural exchange [6][11] Group 3: Tourism and Experience Integration - The fair extended beyond traditional exhibition boundaries, incorporating 13 cultural tourism landmarks, enhancing the experience of reading and travel [8][9] - Interactive zones and themed areas catered to diverse audiences, including AR experiences for younger visitors and wellness consultations for seniors, showcasing a blend of literature and lifestyle [8][9] - The integration of local cultural symbols, such as the Sanxingdui and giant pandas, into global cultural narratives was highlighted as a strategy to promote Chinese culture internationally [7][11] Group 4: Economic Contribution - The fair's success is seen as a significant boost to the local publishing industry, with 1.09 billion yuan in sales reinforcing confidence in the sector [11][12] - The event is positioned as a new engine for cultural tourism, linking cultural content with tourism experiences, thereby enhancing the value chain of the "Beautiful Sichuan" tourism brand [11][12]