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“体育外卖”悄然兴起,一次200至400元!有人月入超2万元
Mei Ri Jing Ji Xin Wen· 2025-09-02 14:44
Core Viewpoint - A new emerging sports education service model called "sports takeaway" is gaining popularity, where professional coaches provide personalized training at home or designated locations, attracting significant attention from parents [3][5]. Group 1: Industry Overview - The "sports takeaway" model allows coaches to bring equipment to families, offering tailored sports training for children, which has quickly garnered interest among parents [3]. - The industry currently has 52,300 registered sports education training companies in China, with a year-on-year increase of 7.7% in new registrations for 2024 [5]. Group 2: Market Dynamics - The cost for one-on-one sessions ranges from 200 to 400 yuan, while group classes cost between 100 to 200 yuan per person, which is higher than traditional large classes but considered worthwhile by parents due to time savings [5]. - Coaches can earn substantial income, with some reporting monthly earnings exceeding 20,000 yuan during peak periods [5]. Group 3: Challenges and Considerations - There are concerns regarding the qualifications of coaches, as some parents have encountered unqualified instructors who misrepresent their credentials [6][7]. - Safety issues have been highlighted, with incidents of inadequate emergency preparedness during training sessions [6][7]. - The industry is still in its early stages, lacking standardized regulations, which necessitates careful consideration by parents when selecting coaches [7].