Core Viewpoint - The establishment of a new company, Shanghai Qishang New Media Technology Co., Ltd., by Li Jiaqi and his mother, indicates a strategic move into the media and entertainment sector, potentially expanding Li Jiaqi's influence beyond e-commerce [1] Group 1 - The new company is registered with a capital of 1 million yuan [1] - The legal representative of the company is Li Jiaqi's mother, Li Wenli [1] - The business scope includes internet information services, television production, and film distribution [1]