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双节氛围催热端午旅游市场,龙舟赛、美食、乐园受热捧
Nan Fang Du Shi Bao· 2025-06-01 00:40
Group 1 - The overlapping of the Dragon Boat Festival and Children's Day has created a new wave in the tourism market, with a 30% increase in the number of tours on the first day of the holiday compared to the same day in 2024, and over 70% of travelers being families with children [1] - Popular travel themes include traditional cultural experiences, dragon boat races, and theme parks, highlighting a blend of "traditional customs + joyful childhood" [1][7] - Short-distance travel is favored, with popular destinations including Guangxi, Hunan, Hainan, Fujian, and Hubei, and most trips lasting 3-4 days [1] Group 2 - In Zhanjiang, the "Centennial Intangible Cultural Heritage Sea Dragon Boat Race" is a major attraction, with tours organized for both families and seniors, featuring activities like dragon boat watching and local food tasting [3] - In Shunde, the Dragon Boat Parade is lively, with tourists enjoying various traditional Dragon Boat Festival foods and participating in traditional blessing activities at ancient temples [5] Group 3 - The approach of Children's Day has led many parents to choose early celebrations or combined holiday trips, with popular destinations including Guangzhou, Conghua, and Hong Kong [6] - The tourism market is experiencing a peak in customized family tours organized by enterprises, with specific routes like "Guangzhou 1-day" gaining popularity [6] Group 4 - The dual holiday effect is driving a deep integration of traditional customs and child-friendly experiences, injecting new vitality into the Dragon Boat Festival market [7] - As summer approaches, family tourism is expected to continue its upward trend, with plans for more innovative products to meet diverse tourist needs [7]