智慧果园管理

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广西荔枝,如何叫好又得价
Guang Xi Ri Bao· 2025-07-15 02:40
Core Viewpoint - The article discusses the challenges and strategies of the Guangxi lychee industry, focusing on improving quality, reducing costs, and enhancing market competitiveness through innovation and technology. Group 1: Market Challenges - Guangxi lychee faces intense competition from late-maturing varieties in Hainan and Guangdong, leading to price wars during overlapping sales seasons [3] - The price of lychee fluctuated significantly, with initial prices at 8-10 yuan per pound, peaking at 6-7 yuan, and dropping to around 3 yuan towards the end of the season [16] Group 2: Quality Improvement Strategies - Guangxi is upgrading lychee varieties and adjusting harvest times to improve market positioning, with a focus on late, mid, and early varieties [5] - The introduction of the "Gui Bird Flying Tour" system for pest detection has significantly reduced inspection time and improved data collection for better harvest timing [6] Group 3: Cost Reduction Initiatives - High harvesting costs, approximately 0.8 yuan per pound, are a concern for farmers, prompting exploration of socialized services and professional harvesting teams [8][10] - The use of drones for transportation has improved efficiency, allowing for rapid delivery of harvested lychee to processing points [14] Group 4: Technological Innovations - The implementation of smart farming techniques, such as data-driven irrigation and fertilization, has increased fruit quality by 25% [7] - The development of lychee-picking robots by South China Agricultural University aims to enhance harvesting efficiency [11][12] Group 5: Market Expansion and Sales Strategies - The Guangxi lychee industry is exploring new sales models, including pre-sale cards and direct shipping through e-commerce platforms, to reach high-end customers [16] - The establishment of processing lines for lychee products, such as wine and beverages, is expanding the industry’s value chain [16] Group 6: International Outreach - Guangxi lychee has gained export qualifications, with plans to sell lychee globally, marking a significant step in international market penetration [17]