Core Viewpoint - Huya is facing unprecedented challenges in the gaming live-streaming sector, with continuous declines in live-streaming revenue and difficulties in new business development, despite efforts to implement a three-year plan under new CEO Lin Songtao [2][4][6]. Group 1: Financial Performance - In Q2 2025, Huya reported total revenue of 1.567 billion RMB, with live-streaming revenue at 1.153 billion RMB, a year-on-year decline of 6.47%, marking the 16th consecutive quarter of decline in live-streaming revenue [1][18]. - The company has announced a total dividend plan of at least 400 million USD, including a special cash dividend of 340 million USD paid in 2025, despite facing cash flow pressures [10][11][12]. - Huya's operating loss for Q2 2025 was 23.703 million RMB, with a net loss of 5.491 million RMB, indicating ongoing financial struggles despite cost-cutting measures [21][22]. Group 2: Business Strategy and Challenges - Lin Songtao's three-year plan aims to enhance revenue from game-related services and optimize content creator income structures, but results have yet to materialize after two years [6][8]. - The departure of key streamers, such as Zhang Daxian and Chu He, has further exacerbated Huya's challenges, leading to a significant drop in viewership and user engagement [6][8]. - Huya's core business continues to shrink, with live-streaming revenue dropping from 2.602 billion RMB in early 2022 to below 1.2 billion RMB [17][18]. Group 3: User Engagement and Content Issues - Huya's mobile monthly active users stood at 83.4 million, showing only a slight year-on-year increase of 1%, while paying users remained flat at 4.4 million, highlighting stagnation in user growth compared to competitors [24]. - The platform has been criticized for allowing borderline content to maintain traffic, raising concerns about the balance between commercialization and compliance [3][25][33]. - There is a notable presence of ambiguous content on the platform, with many streamers using suggestive language and themes that skirt regulatory guidelines [26][33].