Core Points - The rapid development of the internet economy has made online sales a crucial channel for seed circulation, prompting the Ministry of Agriculture and Rural Affairs to include online seed sales regulation in its annual enforcement activities [1] - The 17th China International Seed Industry Expo and the 22nd National Seed Information Exchange and Product Trading Conference took place from the 26th to the 28th in Qingdao, Shandong, highlighting the importance of online seed sales [1] - Online seed sales serve as an important bridge connecting seed companies with farmers and laboratories with fields, but the diverse entities involved and the difficulty in evidence collection pose significant regulatory challenges [1] Regulatory Actions - The Ministry of Agriculture and Rural Affairs has organized various levels of seed management departments and major e-commerce platforms to enhance the special rectification of online seed sales, including supervision and random inspections [1] - A mechanism for connecting provincial seed management departments, agricultural comprehensive law enforcement agencies, and platforms has been established to expedite the handling of complaints and reports [1] - The Ministry is accelerating the integration of a seed industry big data platform with major e-commerce platforms to achieve shared qualification information by the end of the year, supporting precise regulation [1] Industry Collaboration - E-commerce platforms such as Taobao, JD.com, Pinduoduo, and Kuaishou, along with seed company representatives, issued a joint initiative on the 26th to promote "online seed sales and honest business practices," aiming to strengthen the safety framework for online seed sales [2]