航空+服务+文旅融合发展
Search documents
232万人次围观,济南机场航站楼变身“文旅窗口”解锁新玩法
Qi Lu Wan Bao· 2025-08-01 07:12
Core Viewpoint - The live broadcast event at Jinan Airport, themed "Qiancheng Fly Enjoy, Service Follow," aims to integrate aviation, services, and cultural tourism, showcasing high-quality airport services and regional tourism resources [1][9]. Group 1: Event Overview - The event involved collaboration with multiple travel agencies and local cultural tourism entities, promoting surrounding tourism resources and products while highlighting the airport's service quality [1]. - The live broadcast covered key service areas within the airport, including first-class lounges, transfer service points, and VIP areas, providing a comprehensive view of the airport's offerings [1][3]. Group 2: Audience Engagement - The broadcast addressed the full travel chain needs of passengers, introducing comfortable facilities and exclusive benefits for first-class travelers, while also promoting local tourism products [3]. - The event successfully attracted over 2.32 million participants across two live broadcasts, demonstrating effective summer service promotion and providing strong support for convenient travel [9]. Group 3: Strategic Importance - This live broadcast activity represents a significant practice in deepening the integration of aviation services and local cultural tourism, broadening service promotion channels [9]. - By linking airport services with regional tourism resources, the initiative aims to enhance the airport's role as a city service hub and stimulate regional tourism economic development [9].