Group 1 - The concert economy in Laishan is becoming a significant driver of cultural consumption, with nearly 100,000 attendees over two days, showcasing the "concert+" model's impact on local tourism and culture [1] - Laishan has seen a surge in concert events, attracting a large number of out-of-town visitors, with 79.7% of attendees coming from outside Yantai, indicating a strong regional draw [1] - The local government is implementing policies to support the development of performance projects and venues, contributing to over 100 million yuan in revenue from the performance market in the past three years [2] Group 2 - Sports events in Laishan are also gaining momentum, with the "Naihai Boxing Carnival" attracting 50,000 attendees, over 40% of whom were from outside the area, highlighting the city's potential as a sports tourism destination [2] - The 2025 Youth Pump Track World Championship qualifiers in Yantai led to a significant increase in hotel bookings, with a rise of 30%-45% in reservations, and hotel revenues doubling compared to regular days [3] - Events are being leveraged as a means to enhance the city's brand and cultural image, with a focus on integrating sports and tourism to convert visitor traffic into lasting cultural consumption [2][4]

Group 1 - The 2025 Shanghai Longines Global Champions Tour concluded successfully with approximately 23,000 attendees over three days, with 10% from abroad and 45% from outside Shanghai [1] - Ticket sales increased by about 30% compared to last year, while official merchandise sales rose by 20% [1] - The event featured enhanced audience experiences, including free access to certain areas of the venue, promoting a blend of art and sports to meet diverse consumer demands [1] Group 2 - The event introduced a "ticket root economy" by collaborating with the Expo Cultural Park, offering ticket holders benefits at popular attractions, creating a combined sports and cultural tourism experience [1] - Partnerships with nearby shopping centers provided ticket holders with discounts at over 100 brands, seamlessly integrating the viewing experience with consumer activities [1]