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花聚中原 通达八方 ——河南繁花经济系列观察②
He Nan Ri Bao· 2025-05-02 23:27
Core Insights - The flower industry is evolving into a consumer product, with fresh flowers becoming more accessible to the general public [1] - The development of cold chain logistics has significantly reduced costs and losses in the flower supply chain, facilitating direct delivery from Kunming to Zhengzhou [2] - The establishment of a comprehensive logistics system and the integration of technology in flower trading are enhancing market efficiency and consumer potential [2][3] Group 1: Market Dynamics - Fresh cut flowers are now available directly at local markets, with prices being competitive; for example, a bouquet of 10 "Freedom Roses" costs 18 yuan [1] - The cold chain logistics system ensures that flowers are delivered fresh, with daily deliveries from Kunming International Flower Auction Trading Center to local markets [2] - The Chen Zhai Flower Double Bridge Base has over 1,000 vendors and an annual transaction volume exceeding 3 billion yuan, making it a major flower distribution center in Northern China [3] Group 2: Infrastructure and Future Development - The construction of the Zhengzhou International Flower Business Center aims to establish Zhengzhou as a global flower distribution hub, incorporating flower auction trading and attracting related enterprises [3][4] - A comprehensive complex including international flower enterprise headquarters and e-commerce centers is under construction to support the development of the international flower distribution center [4]