Really what we do at Synthesia is actually very simple. It's just we help our companies deliver those messages in video instead of text. And that's very important because we look at the online economy today, it's just very, very clear.People want to watch and listen. Right. It's almost becoming table stakes now.If you want to land a message with someone that has video and audio, especially, we look at the younger generation. The problem with that, of course, always been that making video and audio content i ...