Summary of Insta360 Conference Call Company Overview - **Company**: Insta360 (688775.SS) - **Industry**: Action and 360 Cameras - **Competitors**: GoPro, DJI - **Founded**: 2015 - **Listed**: June 2025 - **Global Presence**: Offices in China, Los Angeles, Tokyo, and Berlin; partnerships with Apple Store, Best Buy, Costco [2][2] Key Insights 1. Product Development Driven by User Insights - Insta360's product development is focused on user needs, particularly in making 360 drones more accessible for beginners [3][3] - Unique features include: - Night optimization for action cameras, addressing user demand for night shooting [3][3] - AI-driven auto-editing that creates vlogs with music and highlights from raw footage [3][3] - Management believes understanding user behavior is a key strength [3][3] 2. Balancing Profitability and Market Share - Management aims to balance gross margin and market share, avoiding participation in pricing wars despite some price cuts due to new market entrants [4][4] - Concerns about customer dissatisfaction from significant price reductions were noted [4][4] - Positive outlook on growth trajectory in the Action/360 camera market, with significant global market potential [4][7] 3. Managing Memory Pricing Risk - Insta360 uses DDR5 memory and has taken steps to mitigate rising memory costs: - Signed supply agreements with existing suppliers [8][8] - Qualified domestic suppliers for future products while maintaining current supply from existing suppliers [8][8] Market Outlook - Global shipments of Action/360 cameras are projected to reach 270 million units by 2035, with a compound annual growth rate (CAGR) of 19% from 2026 to 2035 [1][1] - Key beneficiaries of this growth include: - Omnivision (CMOS image sensor) - Lingyi (Structural parts) - AAC (Camera and acoustics) [1][1]