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Apple Takes On Adobe With Subscription Based Apple Creator Studio (UPDATED)
Benzinga· 2026-01-13 17:23
Core Viewpoint - Apple has launched Apple Creator Studio, a subscription bundle aimed at creators, which is expected to enhance its creative software offerings and compete directly with Adobe's Creative Cloud Pro [1][4]. Group 1: Product Offering - Apple Creator Studio will be available on the App Store starting January 28, allowing families to share subscriptions across six members through Apple Family Sharing [2]. - The subscription suite combines flagship applications such as Final Cut Pro, Logic Pro, and Pixelmator Pro, priced at $12.99 per month or $129 annually, with a one-month trial available. Educational users can subscribe for $2.99 per month or $29.99 per year [3]. Group 2: Competitive Landscape - The new offering directly competes with Adobe's Creative Cloud Pro, which costs $69.99 per month, while individual Adobe applications like Photoshop and Premiere are priced at $22.99 per month, significantly higher than Apple's pricing [4]. - The competition is currently limited to Apple's ecosystem, targeting video editors, musicians, designers, students, and independent creators globally [4]. Group 3: Features and Innovations - Final Cut Pro introduces advanced search tools for locating dialogue and visuals, along with automatic rhythm analysis for matching video cuts to music beats. iPad users can utilize AI-powered Montage Maker for instant edits [6]. - Logic Pro adds AI tools for creating chord progressions and electronic performances, enabling creators to transform recordings into structured compositions without manual music theory work. It also includes new sound libraries and professional vocal editing tools [7]. Group 4: Market Reaction - At the time of publication, Apple shares were up 0.28% at $260.98, while Adobe shares were down 4.19% at $313.91, indicating a negative market reaction to the news for Adobe [8].