Core Insights - Personar, an AI-powered sports technology company, has appointed Tony Page as Managing Director for Global Professional Sports to enhance its global expansion efforts [1][3][4] - Page will oversee the growth of Personar's flagship products, TrackSwift and the upcoming CoachScribe, which are designed to provide real-time decision intelligence and coaching analytics for professional sports [2][4] Company Overview - Personar specializes in audio analysis and real-time decision intelligence for professional sports, with a development hub in Budapest and global teams across Australia, Singapore, Europe, and the US [5] - The company has been recognized as "Best Technology in Sports" by the Sports Industry Awards, highlighting its innovative contributions to the industry [5] Leadership and Strategy - Tony Page brings extensive experience from his previous role at Sony Hawk-Eye Innovations and has a strong background in sports technology, which will be crucial for Personar's growth [1][4] - The company aims to accelerate partnerships with elite sports organizations worldwide, leveraging Page's leadership to enhance its market presence [3][4]

Core Insights - Bundesliga International is enhancing its partnership with Sportradar Group AG to improve the viewing experience and innovate in the betting and gaming market [1][4]. Group 1: Partnership and Innovation - The partnership between Sportradar and Bundesliga International dates back to 2005, utilizing 3.6 million data points from Bundesliga matches to create engaging products for the 2025-26 season [2]. - New offerings include Live Player Markets, which will provide approximately 240 additional betting opportunities per match using real-time tracking data and AI capabilities [2]. Group 2: Technology and Engagement - The 4Sight Streaming technology allows betting operators to integrate AI-driven animated overlays and insights into live streams, enhancing the viewing experience [3][12]. - Enhanced Live Match Tracker utilizes tracking data and computer vision to keep fans engaged and provide in-play betting opportunities directly within betting apps [3]. Group 3: Company Background - Sportradar Group AG, founded in 2001, is a leading global sports technology company that provides solutions for sports federations, media, and betting operators, covering over a million events annually [5]. - Bundesliga International, a subsidiary of DFL Deutsche Fußball Liga, focuses on internationalizing the Bundesliga brand and enhancing fan engagement through innovative content [6].