Core Viewpoint - Auddia Inc. has launched Discovr Radio, an AI-powered platform aimed at transforming music discovery in radio streaming by allowing artists and labels to insert music directly into AM/FM streaming feeds during ad slots, enhancing listener engagement and providing guaranteed plays [3][4][6]. Group 1: Product Launch and Features - Discovr Radio will officially go live on January 20, starting with a pilot group of approximately 300 customers, with plans for weekly onboarding of additional users based on growth in Auddia's faidr app [2][6]. - The platform utilizes Auddia's AI Placement Engine to match songs to listeners using contextual, behavioral, and listening data, ensuring a seamless experience while delivering guaranteed plays [3][4]. - An integrated Artist Portal will provide artists and labels with performance analytics, listener engagement insights, and detailed reporting on plays, skips, likes/dislikes, and listens by location and station [5]. Group 2: Strategic Goals and Future Plans - The goal of Discovr Radio is to align the interests of listeners, artists, and the radio ecosystem by combining AI-driven placement, guaranteed plays, and transparent analytics, creating a scalable discovery engine [6]. - The initial pilot phase aims to refine platform performance and gather insights from early customers, with expansion plans tied to the growth of the faidr user base [6]. - Auddia is progressing in its merger discussions to form McCarthy Finney, which will focus on delivering AI and web3 capabilities to its subsidiaries, including Auddia [7].