20 August 2025 Global Internet, Media & Video Gaming Long View: A golden age for first-party content IP Charlie Peng +81 3 6777 6993 charlie.peng@bernsteinsg.com Differentiated content IP in a world of infinite Internet distribution. Global digital media consumption time spent now grows in the low-single digit percentages. Said differently, everyone is on the Internet. In a world where online distribution is increasingly ubiquitous and commoditised, we expect differentiated first-party content to drive the ...